Business Consulting

The 21st Century Institute also provides marketing, financial, and communication services to American companies that wish to enter the China market, and Chinese companies that wish to establish themselves in the United States. Such services are often rendered through our network of legal, business and financial contacts in both countries.

In the early 19th century, Napoleon Bonaparte was quoted as saying about China, "There lies a sleeping giant. Let him sleep, for when he wakes he will move the world." And indeed the sleeping giant has awakened with over 176 million mobile phone users, and over 46 million Internet users in its population of 1.3 billion people. As we enter the 21st century, China widens its doors to the rest of the world, with its recent acceptance into the World Trade Organization and as host to the 2008 Olympic Games. The Middle Kingdom today is the largest market in the world and home to over 600 McDonald’s fast food stores.

In the last two decades, China’s rapidly-growing economy has attracted many foreign companies to invest in the country. Apart from having the resources to invest, it is important to understand Chinese culture, society, laws and regulations, and local business practices. We have, in the past few years, helped American companies in different industries source products from China or outsource their production there; sell their products and services to China; negotiate with Chinese clients; and build partnerships with Chinese counterparts. We have also assisted Chinese companies to establish operations and sell products in the U.S.

You can count on us as a member of your global business development team because we are committed to the success of your business in China. We can be of great assistance to you in the following areas:

Strategic Marketing

You might have the best products or services in the world. However, if you want to enter the China market, you will have to consider carefully your marketing strategy. We will help you analyze all the factors influencing business in China, including political, economic, social and cultural factors, and develop your business strategies to fit China's unique business environment.

Cross-Culture Communications

We can give you the edge that you need in communicating and making deals with Chinese business people and government officials. We will educate you on the unique features of the Chinese business structure and ethics, show you how to adapt yourself to the local business environment, and better compete in this often bewildering market.

Product Outsourcing

Would you like to cut your manufacturing costs? We can help you find top quality Chinese manufacturers that have state-of-the-art technology, the best quality control, on-time delivery and the most competitive prices.

Import/Export

If you are interested in purchasing products from China, we can help you find the products that meet your demand at the lowest possible price. If you plan to export your products and services to China, we can assist you in market research and feasibility study, identifying market potential and sales channels in China. In addition, we will also help you look for qualified and reliable agents or business partners.